Product Marketing Manager

Job description

As a product marketer, you will be a part of the team responsible for telling the story of our product, and the value it delivers to our customers. Your job is to be the voice of our product creators and our customers. You will be an advocate for our product’s value, practical use cases and relative competitive benefits on the DACH market. You will use your extensive knowledge of the market to optimize our external-facing collateral to elevate the go-to-market strategy for DACH. Additionally, you will work together with the global Product Marketing team to help craft thought leadership content and campaign strategies for end-phase buyers. The role can be based at one of our German offices or fully remote within Germany.

Your tasks include:
- Partner with go-to-market teams to help tell the story of our product to potential and existing customers
- Tailor messaging frameworks and create application strategies for messaging to the DACH audience
- Collaborate with our brand and marketing teams to produce world-class sales and marketing collateral for the entire customer lifecycle
- Create thought leadership content and campaign strategies that are centred around supporting the buying journey
- Oversee the process for creating product positioning, value propositions and messaging that resonate with our DACH buying audience
- Provide guidance and support on the practical implementation of our messaging in sales calls

Requirements and qualifications:
- 2-4 years relevant work experience in a Saas field marketing or product marketing role
- Native-level German speaker with very strong English language skills
- Outstanding communication and interpersonal skills
- Proven strong copywriting skills and ability to tell engaging stories
- Motivation, flexibility, and the ability to work independently
- Sharp analytical and problem solving skills
- Comfort working in a cross-departmental role requiring you to communicate often and well with others, as well as thrive in a highly distributed team

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